Website Redesign Services

Website Redesign Services are essential for businesses that want to modernise outdated websites, improve user experience, and boost conversion rates. At Achi Systems, we offer a full suite of Website Redesign Services that transform stale, slow‑loading, or non‑responsive sites into fast, mobile‑friendly, and conversion‑optimised digital fronts for your brand.


Why businesses need Website Redesign Services

Many companies in Nairobi and beyond still operate on websites designed five or more years ago. These sites often suffer from poor navigation, slow loading, and broken mobile layouts, which directly impact bounce rates and search rankings.

“A website redesign is not just about changing colours; it’s about aligning your digital presence with how your customers actually behave online.” – Achi Systems UX Lead

Redesigning your site helps:

  • Fix broken links and outdated content.

  • Improve mobile responsiveness and page‑load speed.

  • Enhance SEO structure and internal linking.

  • Align the site with current brand identity and business goals.

This is why Website Redesign Services are not just cosmetic upgrades—they are strategic business improvements.


1. UX/UI Audit and Strategy

Before touching a single line of code, Achi Systems conducts a thorough UX/UI audit and strategy session. This service diagnoses navigation issues, content hierarchy, and user‑journey friction points.

Common activities:

  • Heuristic analysis of the existing site.

  • Heatmap and user‑flow review (where available).

  • Persona mapping and goal‑setting for the new design.

    “You cannot redesign a website effectively if you don’t first understand why visitors are leaving.” – Achi Systems Design Lead

Estimated costs for UX/UI audit and strategy (per project):

Service item Description Estimated cost (KSh)
UX/UI audit (existing site) Full usability review and gap analysis 15,000 – 30,000
User persona & journey mapping Create 2–4 core user personas and journeys 10,000 – 20,000
Content structure & IA planning Plan sitemap and navigation hierarchy 8,000 – 15,000
SEO‑friendly wireframe planning Basic wireframes focused on UX and SEO 12,000 – 25,000

2. Responsive Website Redesign

Responsive Website Redesign is one of the core Website Redesign Services we offer. This service rebuilds your site so it looks and works perfectly on mobile phones, tablets, notebooks, and desktops.

What we typically deliver:

  • Fully responsive layouts using modern CSS frameworks.

  • Optimised images and assets for faster loading.

  • Mobile‑first navigation (hamburger menus, sticky bars, etc.).

    “Over 70% of web traffic in Kenya now comes from mobile devices; if your site isn’t truly responsive, you’re losing customers silently.” – Achi Systems Front‑End Lead

Estimated costs for responsive website redesign (per project):

Service item Description Estimated cost (KSh)
5–10 pages fully responsive redesign Blog‑style or small business site 60,000 – 120,000
10–20 pages responsive redesign Brochure‑style or SME corporate site 120,000 – 250,000
20–50 pages full redesign Content‑heavy site with multiple sections 250,000 – 500,000
Custom design system (UI kit included) Brand‑specific components, icons, and styles 200,000 – 400,000

3. Brand‑Aligned Visual Redesign

Brand‑Aligned Visual Redesign ensures your website visually reflects your company identity, from logo placement to colour psychology and typography. This service is ideal if your brand has recently refreshed its logo or corporate style.

Key deliverables:

  • Colour palette and typography system tied to your brand guide.

  • Redesigned hero sections, CTAs, and product/service banners.

  • Consistent iconography and illustration style.

    “A consistent visual identity builds trust; inconsistency makes visitors question if they’re on the right website.” – Achi Systems Brand Manager

Estimated costs for brand‑aligned visual redesign (per project):

Service item Description Estimated cost (KSh)
Visual refresh (existing layout) New colours, fonts, graphics, no structural change 25,000 – 50,000
Full visual redesign + layout tweaks New layout patterns with complete look‑and‑feel 40,000 – 90,000
Hero section & landing page redesign Home and key landing pages only 15,000 – 35,000

4. Performance and Speed Optimisation

Poor performance kills conversions. Our Performance and Speed Optimisation service is critical Website Redesign Services that focuses on loading time, Core Web Vitals, and browser compatibility.

We usually:

  • Minify CSS, JS, and HTML.

  • Optimize and compress images and videos.

  • Improve server response time by configuring caching and CDNs.

    “A one‑second delay in page load can reduce conversions by up to 7%; speed is a silent salesperson.” – Achi Systems Performance Engineer

Estimated costs for performance and speed optimisation (per project):

Service item Description Estimated cost (KSh)
Basic speed optimisation Minification, image compression, basic caching 10,000 – 25,000
Advanced performance overhaul Full audit, server‑side tweaks, CDN setup 30,000 – 70,000
Core Web Vitals compliance package Targets Google’s LCP, FID, CLS metrics 40,000 – 80,000

5. SEO‑Optimised Website Redesign

Website Redesign Services are incomplete without SEO strategy. Our SEO‑Optimised Website Redesign ensures your new site supports organic growth from day one.

Typical activities:

  • Keyword mapping and content re‑architecture.

  • URL restructuring with proper 301 redirects.

  • Schema markup and meta‑tag optimisation.

    “Redesigning a website without planning redirects is like moving house and forgetting to forward your mail.” – Achi Systems SEO Consultant

Estimated costs for SEO‑optimised website redesign (per project):

Service item Description Estimated cost (KSh)
SEO audit plus content restructuring Assess current SEO health and plan new structure 20,000 – 45,000
URL migration & 301‑redirect mapping Map old URLs to new ones to preserve rankings 15,000 – 30,000
Full SEO‑friendly redesign package Includes structure, redirects, on‑page SEO, schema 60,000 – 150,000

6. E‑Commerce Redesign Services

For businesses selling online, E‑Commerce Redesign Services transform outdated stores into modern, secure, and high‑conversion platforms. Whether you use Shopify, WooCommerce, or a custom solution, we optimise product pages, checkout flows, and trust elements.

Typical deliverables:

  • Simplified product filters and category navigation.

  • Optimised checkout (fewer steps, fewer form fields).

  • Updated payment‑gateway integrations and security badges.

    “A smoother checkout flow can increase e‑commerce revenue by 20% or more without changing the product mix.” – Achi Systems E‑Commerce Lead

Estimated costs for e‑commerce redesign (per project):

Service item Description Estimated cost (KSh)
Small e‑commerce site redesign (5–20 products) Basic store with improved UX and speed 80,000 – 180,000
Medium e‑commerce site (20–100 products) Full site redesign with advanced filters 180,000 – 400,000
Large e‑commerce redesign + migrations 100+ products, migrate from old platform 400,000 – 800,000

7. CMS Migration and Redesign

If your website runs on an outdated CMS or proprietary platform, CMS Migration and Redesign helps you move to a modern, maintainable system (e.g., WordPress, Drupal, or custom CMS) while improving the design.

Steps usually include:

  • Content migration from old system to new CMS.

  • Template and theme development tailored to your new design.

  • Training for in‑house staff or content managers.

    “Choosing the right CMS during a redesign can save thousands in long‑term maintenance costs.” – Achi Systems Solutions Architect

Estimated costs for CMS migration and redesign (per project):

Service item Description Estimated cost (KSh)
CMS migration (WordPress or similar) Move content from old platform to new CMS 30,000 – 70,000
Custom theme design within CMS Unique theme built on chosen CMS 50,000 – 120,000
Full CMS migration + redesign package Migrate and redesign entire site 100,000 – 300,000

8. Ongoing Maintenance and Support Packages

Finally, Website Redesign Services are not truly complete without ongoing maintenance. Achi Systems offers Support & Maintenance Packages that keep your redesigned site secure, updated, and error‑free.

Typical support includes:

  • Monthly security checks and software updates.

  • Uptime monitoring and backup checks.

  • Minor content updates and bug fixes.

    “Redesigning your website is only the beginning; consistent maintenance is what keeps it turning visitors into customers.” – Achi Systems Support Manager

Estimated costs for maintenance and support (monthly):

Service item Description Estimated cost (KSh)
Basic maintenance (security + updates) Security patches, core updates, minor fixes 5,000 – 10,000
Standard maintenance + content edits Includes small text/image updates 10,000 – 20,000
Premium maintenance (full support) Full technical support, regular backups, performance 20,000 – 40,000

How to choose the right Website Redesign Services for your business

Achi Systems recommends starting with a UX/UI audit and performance check, then layering on SEO, branding, and, if needed, e‑commerce enhancements. The right mix of Website Redesign Services depends on your current traffic, business goals, and budget. Whether you run a small Nairobi‑based service business or a nationwide e‑commerce brand, a well‑planned redesign can significantly improve leads, sales, and customer retention.