GOOGLE ADWORDS SERVICES

AdWords is a form of advertising that’s easy on your wallet. You can set your own daily budget and only pay when your ads are clicked on. The advertising copies are brief and therefore cheaper and faster to produce.

AdWords is proven to be a highly effective form of advertising. You stand a higher chance of reaching your potential customers as you’re advertising to people with ready interest. Consumers are targeted by keywords, device, location, interest, demographics, time of day, and a slew of other targeting options.

A good Google AdWords campaign requires a high volume of technical knowledge, skill, and time. We possess precisely those qualities in abundance. We have experience in managing large AdWords campaigns. All our campaigns are set up manually and completely done in-house. We believe in transparency. You own your own AdWords account, which you can access anytime, to monitor how your money is being spent.

We provide you with:

Background research. Time will be spent on in-depth learning about your industry, its products & services, and your target market

Keyword analysis. Determining the best keywords to target within your industry that yield high conversions while maintaining the lowest CPCs

Setup. Setting up your campaign which includes Ad Groups and Ad Text.

Landing pages. Advising you on how to create conversion-optimized landing pages.

Optimize. Campaigns are optimized for higher ad positions and lower CPCs.

Reporting. At the end of every month, a campaign performance report will be provided.

REMARKETING ON GOOGLE SERVICES.

Remarketing is a clever way to connect with visitors to your website who may not have made an immediate purchase or enquiry. It allows you to position targeted ads in front of a defined audience that had previously visited your website – as they browse elsewhere around the internet.

The remarketing ads can be delivered in either or both text and image display formats. The ads are managed in Google AdWords and are shown on web pages visited by your target audience that accept Google advertising placements.

Google remarketing is an ideal tactic especially where the sales process is long and considered and competitive. Executed in the right way it can be a powerful tool to improve sales conversions and to raise your brand profile.

Google remarketing provides the opportunity to:

Turn bounced website visitors into leads.

Increase brand recall (and thus increase branded searches).

Increase repeat visitor rates and engagement.

Increase the effectiveness of search engine optimization (SEO) and content marketing.